Privacy policy
1. Introduction
Welcome to Lost In Socks ("we," "us," or "our"). We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website https://lostinsocks.net ("Site") or purchase our socks and accessories ("Products").
This policy applies to all visitors, customers, and users of the Site. By accessing or using the Site, you agree to the practices described here.
We operate in compliance with applicable U.S. privacy laws, including the California Consumer Privacy Act (CCPA/CPRA), and we respect the Global Privacy Control (GPC) browser signal.
2. Information We Collect
2.1 Information You Provide
| Category | Examples |
|---|---|
| Account Information | Name, email address, password (if you create an account) |
| Purchase Information | Shipping address, billing address, phone number, payment details |
| Communication | Messages you send us via email, chat, or contact forms |
| Reviews and Feedback | Product reviews, survey responses, or suggestions you share with us |
2.2 Information Collected Automatically
When you visit the Site, we automatically collect certain technical data:
| Category | Examples |
|---|---|
| Device Information | Browser type, operating system, device model |
| Usage Data | Pages viewed, time spent on pages, navigation paths, click patterns |
| Location Data | IP-based approximate location (city/region level) |
| Referral Data | The website or ad that directed you to our Site |
2.3 Information from Third Parties
We may receive information about you from:
- Payment processors (transaction confirmations)
- Shipping carriers (delivery status updates)
- Advertising partners (campaign performance data)
- Analytics services (aggregated Site usage insights)
3. How We Use Your Information
We use personal information for the following purposes:
| Purpose | Description |
|---|---|
| Order Processing | To fulfill, ship, and deliver your sock orders |
| Customer Service | To respond to inquiries, resolve issues, and provide support |
| Payment Processing | To process payments and prevent fraudulent transactions |
| Site Improvement | To analyze usage patterns and improve the Site experience |
| Marketing | To send promotional emails and personalized offers (with your consent) |
| Legal Compliance | To comply with applicable laws, regulations, and legal requests |
| Security | To detect, prevent, and address fraud, abuse, and technical issues |
4. How We Share Your Information
We do not sell, lease, rent, or trade your personal information for money.
We may share your information with the following categories of third parties solely for business purposes:
| Third Party | Purpose |
|---|---|
| Shopify | E-commerce platform, site hosting, and checkout processing |
| Payment Processors | Stripe, PayPal, Apple Pay, Google Pay — to securely process payments |
| Shipping Carriers | USPS, UPS, FedEx, DHL — to deliver your orders |
| Email Marketing Platforms | Klaviyo or similar — to send order updates and promotional emails |
| Analytics Services | Google Analytics — to understand Site traffic and user behavior |
| Advertising Partners | Meta, Google Ads — to measure and optimize ad campaigns |
| Customer Support Tools | Helpdesk platforms — to manage support inquiries |
All third-party service providers are contractually obligated to protect your data and use it only for the purposes we specify.
5. Cookies and Tracking Technologies
5.1 Types of Cookies We Use
| Type | Purpose | Duration |
|---|---|---|
| Essential | Required for Site functionality, checkout, and security | Session |
| Analytics | Help us understand how visitors use the Site | Up to 2 years |
| Marketing | Enable personalized advertising and campaign measurement | Up to 2 years |
| Functional | Remember your preferences (language, region, items in cart) | Up to 1 year |
5.2 Managing Cookies
You can control cookies through your browser settings. Disabling essential cookies may impair Site functionality, including checkout.
5.3 Global Privacy Control (GPC)
We honor the Global Privacy Control (GPC) browser signal. When we detect a GPC signal from your browser, we treat it as a valid opt-out of targeted advertising and data "sharing" under applicable law.
6. Data Security
We implement industry-standard security measures to protect your personal information:
- SSL/TLS Encryption: All data transmitted between your browser and our Site is encrypted.
- PCI-DSS Compliance: Payment data is handled by PCI-DSS compliant processors. We never store full credit card numbers on our servers.
- Access Controls: Personal information is accessible only to authorized personnel who need it to perform their duties.
- Regular Monitoring: We continuously monitor for unauthorized access and security vulnerabilities.
No method of transmission or storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee absolute security.
7. Your Privacy Rights
7.1 California Residents (CCPA/CPRA)
If you are a California resident, you have the following rights:
- Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected about you.
- Right to Delete: Request deletion of your personal information, subject to certain exceptions.
- Right to Opt-Out of Sale/Sharing: We do not sell your personal information. You may opt out of targeted advertising at any time.
- Right to Correct: Request correction of inaccurate personal information.
- Right to Limit Use of Sensitive Personal Information: We do not use sensitive personal information beyond what is necessary for the purposes disclosed in this policy.
- Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.
How to Exercise Your Rights: Email us at info@lostinsocks.net with the subject line "CCPA Request." We will respond within 45 days of receiving your verifiable request.
7.2 Washington, D.C. Residents
Residents of Washington, D.C. have additional data privacy protections under the DC Consumer Protection Procedures Act. You may exercise similar rights to access, delete, and control your data by contacting us at info@lostinsocks.net.
7.3 All U.S. Residents
Regardless of your state of residence, you may:
- Request access to your personal information
- Request deletion of your personal information
- Opt out of marketing communications
- Update or correct your information
8. Targeted Advertising Opt-Out
We may use your information for targeted advertising purposes. You may opt out at any time by:
- Email: Sending a request to info@lostinsocks.net with the subject line "Opt-Out of Advertising."
- GPC Signal: Enabling the Global Privacy Control signal in your browser. We honor GPC as a valid opt-out.
- Platform Opt-Out: Using the opt-out tools provided by Meta (Facebook/Instagram) and Google.
After opting out, you may still see ads, but they will not be personalized based on your information collected by us.
9. Children's Privacy
The Site is not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we learn that we have collected information from a child under 16, we will delete it promptly.
If you are a parent or guardian and believe your child has provided personal information to us, please contact us at info@lostinsocks.net.
10. Third-Party Links
The Site may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on the Site with a revised "Last Updated" date. Your continued use of the Site after changes are posted constitutes your acceptance of the updated policy.
We encourage you to review this policy periodically.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
Lost In Socks Address: 7142 E 5th Ave Ste 101, Scottsdale, AZ 85251 Phone: +1 (480) 307-6329 Email: info@lostinsocks.net Business Hours: Sunday–Thursday 10:00 AM – 6:00 PM, Friday–Saturday 10:00 AM – 9:00 PM (Arizona Time)